Every once and a while I need to remind myself of something important. That the primary job of an artist is... to create art. It's not marketing, social networking, nor applying for shows. My job is to sit in that studio, and sweating out new ...
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An excellent interview with a fellow artist/ketubah designer caused me to reflect on my own transition from a full-time creative director at a large corporation to being a full-time artist and entrepreneur.
It's tremendously challenging to work for yourself, but that challenge is exactly what ...
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If you follow me on Twitter, you'll know that I've been hard at work for the past couple weeks improving my website. I am proud to announce that have just added two new features that I think will greatly enhance both browsing and working with ...
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Last year, I took a look at Twitter to see if it might work as a marketing tool for my art. And after playing with it for a while, came to the conclusion that ...
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There is a factoid that contrary to popular opinion, an artist will only spend 20% of their time actually making art, that the rest of their time is spent running their art business. For me, juggling my ketubah business alongside my oh-so-slow-growing fine art ...
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There is a question on the Art Marketing group on LinkedIn from the painter Jill Rosoff who asked "What kind of success has anyone had using Google Adwords or similar to market their artwork?" Here's my thoughts on this:
Advertising through Google Adwords ...
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This fall, the prestigious Miraval Arizona Resort and Spa in Tucson chose a number of my botanical abstracts to grace the lobby of their spa.
I am very excited ...
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Sigh. Money sucks. Well, no, money is fine, just dandy in fact. It's worrying about money that sucks. When I made the decision to become a self-employed artist, I knew that it would mean a lot of work. I was trading a decent, steady income ...
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Because half of my business is related to weddings, the winter months are usually my slow period. It's the time of year when all the busy work grinds down, and I have more time for taking ...
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Hey, some good news to start off the new year. My photography has been accepted into Artful Home (née The Guild). Artful Home is a high-end gallery, with a pretty tough jury. I've ...
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